Coffee Shop Branding: Prototype No.1 by Ipek Eris 方形，圆形，三角形和六边形组合成的咖啡店品牌形象

This coffee shop branding is by Ipek Eris for the coffee shop, pizzeria and book/design store Prototype No.1. Ipek is a self employed art director and graphic designer based in Istanbul and specializes in corporate identity and branding. The branding was created using materials such as; kraft paper, rope, stamps and natural paper, all signs are also hand painted.

Using simple forms – a square, a circle, a triangle and a hexagon- and combining them with handmade typography the idea was to create a friendly, warm and inviting restaurant and cafe. The combination of the four forms inadvertedly also has symbolic aspects- such as the Philosoper’s Stone- and sets the tone for the branding inside the store.